Market surveys by Interns on customer perception about health insurance

During the summer months of May and June 2014, the Council arranged for conducting market surveys by Questionnaire Method on two most important insurance products viz. (a) Customer Perception about Health Insurance and (b) Road Map for Personal Accident Insurance, through MBA Student-Interns, specially appointed for the purpose.  The Student-Interns have since submitted detailed Project Reports.  These Reports are under active consideration for identifying actionable points and drawing-up strategies for improving the popularity of these insurance products amongst the so-far uninsured.